LIVE TALK SHOW BRANDING
VH1 BIG MORNING BUZZ LIVE (+ EVENING BUZZ )
CONCEPT | BRANDING | LOGO DESIGN | INFORMATION ARCHITECTURE | CREATIVE DIRECTION | LIVE ACTION | DESIGN | VFX
To capture the essence of the live morning news and pop culture talk show for the main titles, we shot live action plates of morning activities in the city and embedded them with the social media branding elements we created for the internal show graphics package. For the evening version of the show, we shot new plates focusing on the evening commute home and changed the graphics to a blue palette which was also reflected in the internal graphics of the show.
SHOW MAIN TITLE | IN-STUDIO MONITOR LOOPS | GRAPHIC PACKAGE INCLUDING: LOGO + LOGO IDS + LIVE SOCIAL MEDIA FEED INFORMATION NAVIGATIONAL FLOW + MODULAR ELEMENTS + LOWER THIRD BARS + OVER THE SHOULDER GRAPHICS + BUG + TRANSITIONS | STYLE GUIDE | PRINT + WEB ASSETS
Live Action Backplate Montage